Chiikawa Characters Guide: Chiikawa, Hachiware, Usagi and Friends
Share
Chiikawa is a manga by the illustrator Nagano that began on social media in 2020 and later became an anime. Its small, round characters live simple but surprisingly tough lives, and they have become some of the most popular characters in Japan. Here is who's who, and what to look for when buying Chiikawa goods.
Key Takeaways
- The three main characters are Chiikawa, Hachiware and Usagi.
- Supporting characters such as Momonga, Kurimanju and Rakko have their own plush and mascots.
- New Chiikawa goods are released constantly in Japan and often sell out quickly.
- Mascot keychains and blind boxes are the most affordable way to start a collection.
In this guide: Meet the characters · Types of goods · Buying tips · Shop the guide · FAQ
Meet the Chiikawa Characters
| Character | Who they are |
|---|---|
| Chiikawa | The shy, gentle main character. Easily scared but always tries hard. |
| Hachiware | A cheerful, cat-like friend with a split-color face. Optimistic and kind. |
| Usagi | A rabbit full of energy, famous for loud, unpredictable shouts. |
| Momonga | A flying squirrel who loves attention and wants to be praised. |
| Kurimanju | A calm, easy-going character who enjoys good food and drink. |
| Rakko | A sea otter and highly skilled hunter whom the others look up to. |
Types of Chiikawa Goods
- Plush toys: from palm-sized to large cushions, including special designs such as baby and swaddle plush.
- Mascot keychains: small plush with a ball chain or clip, such as the Chiikawa Pocket fruit and picnic series.
- Blind boxes and figures: random mini figures and charms, also sold as full boxes.
- Collaborations: crossovers with Sanrio characters, sports teams and fashion brands.
- Everyday goods: bags, pajamas, cushions and stationery.
Buying Tips
- Check the size in centimeters; plush names such as S or BIG vary by series.
- Blind-box items are random unless the listing says complete set or full box.
- Small mascots are collectibles and may not be suitable for young children.
- Popular designs are rarely restocked, so buy early if you see one you like.
Shop the Guide
Frequently Asked Questions
Who created Chiikawa?
Chiikawa was created by the Japanese illustrator Nagano, also known for other popular character work.
Is Hachiware a cat?
Hachiware looks cat-like, and its name refers to the split "hachiware" color pattern seen on some cats.
Why is Chiikawa merchandise hard to find?
Many items are released in limited quantities in Japan, and popular designs sell out quickly.
Shop the full Chiikawa collection, see our Sanrio characters guide, or browse all plush toys from Japan, shipped worldwide by Natsuyama.



